I’m Sarah Marie Anderson 


Email strategist + copywriter for course creators, coaches, and service providers with bold digital brands

I’ve always had a way with words. Growing up, I was a permanent fixture at the library, with an never-ending collection of journals. Now I channel my love for language into fun-to-read conversion copy for fearless entrepreneurs.

How a yarn dyer became a copywriter

My entrepreneurial journey started with an Etsy shop. I was making hand-dyed yarns in my kitchen and selling them to knitters all over the world. Yep — all this started because of yarn. 

After launching my shop, I became obsessed with all things online business. I learned how to build a website and even how to sell via email. I’d send out an email to my tiny list of die-hard yarn lovers and hear the cha-ching from my Esty app letting me know I’d made a sale. 

But after a few years bent over the boiling dyepots, I was burned out. I wanted to do something different, but I wasn’t sure where to go next. 

A chance encounter with Ash Ambirge’s website led me to copywriting — and I KNEW that was it for me. Writing email copy let me combine my passion for writing with my knack for online business to create that dream of working anywhere my computer could take me.

Now I get to help others grow their businesses while putting my B.A. in English Writing to good use.

Nothing makes me happier than helping plucky entrepreneurs take over the world, one email at a time

Now that you know my “short version story,” this glasses-wearing email copy pro is ready to help you turn your emails into the must-read messages your subscribers can’t wait to open.  

Besides being an email-obsessed entrepreneur, I’m also an INFJ, Enneagram Type 5, and a Libra

I still play with yarn in my spare time. My favorite way to unwind is with Netflix and knitting. I live in the suburbs of Denver with my orange tabby, Snooze. 

On Tuesday nights you’ll find me dancing at Zumba (pretending I’m a backup dancer for JLo.)

When I’m not writing, I love baking, reading, and binging my favorite TV shows. I’ll never stop watching The Office, Gilmore Girls, or RuPaul’s Drag Race. 

I hate staying up past 11pm. Even though I love watching Hot Ones, I can’t handle my spicy food. And I haven’t seen Game of Thrones. (Hopefully we can still be friends!)

Let’s chat

Schedule a call to see if you’re the Amy Poehler to my Tina Fey! 


Trained by the very best in conversion copywriting

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